"Cricket is an Indian game accidentally discovered by the English." - Ashis Nandy
|Google Logo for Cricket World Cup 2011. Doesn't the player in the doodle look like Sachin?|
Beginning today, millions of people in India and around the world will be glued to their idiot boxes cheering their favorite teams. With cricket being one of the religions in India, world cup acts like a platform where in Indians come out of their cocoons and share a unique bond, unlike IPL where they take a dig at each other. And, the world cup fever only builds up more with the opening ceremony being a grand success.
This cricket world cup means different things to different people.
- To youngsters using social networks, it means a lot of spam with cricket related apps on facebook, and endless feeds on match and score details on twitter.
- To TV showrooms in India, it means lots of visitors outside their shops.
- To a corporate manager, it means decrease in the productivity of his/her subordinates.
- To a corporate employee, it means a reason to leave early in the evening to catch up with a cricket match.
- To bloggers, it means lot more topics to blog about.
- To people in movie business, it means off season.
- To news channels, it means no need to worry about their breaking news ticker tapes.
- To Sachin's fans, it means a reason to win the world cup.
- To any Indian, it means a topic to initiate a conversation.
- To my mom, it means an interruption to her in watching her favorite TV serials.
- And to me, it's nostalgia.
What does it mean to you?